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SmartBiz Expo sparks new business ideas

The ever-changing global trade environment is presenting different opportunities and challenges. The second edition of the HKTDC Smartbiz Expo will gather more than 520 exhibitors from some 40 countries and regions to showcase the latest business solutions, technology applications and operations support as a one-stop platform. More than 40 seminars will be organised to equip SMEs to upgrade their business, improve competitiveness and explore new markets.

The expo will feature three key themes. On the first day, a series of seminars will examine topics on “Industry 4.0”, including automation and robotics, cloud computing and IoT. Exhibitors including Logistics and Supply Chain MultiTech R&D Centre (LSCM), Hong Kong Research Institute of Textiles and Apparel (HKRITA) and Hong Kong Applied Science and Technology Research Institute (ASTRI) will showcase “Industry 4.0” solutions for different sectors throughout the expo.

“Smart city” will be the main theme on the second day of the expo. Representatives from the Office of the Government Chief Information Officer (OGCIO) will present the smart city blueprint for Hong Kong, while experts will share how big data and 5G mobile communications are helping to build smart cities − and how SMEs can seize the opportunities. Exhibitors will showcase a wide range of smart products and solutions.

The theme on the last day will be “E-commerce”, with various seminars examining topics such as knowing customers through technologies, chat commerce, cross-border e-commerce and last-mile delivery. Chambers, business associations, e-commerce solution providers as well as the HKTDC Small Order showcase will present solutions that help enterprises develop e-commerce capabilities, from brand development and selecting e-platforms, to logistics arrangement, marketing and data analysis.

The Pathfinder zone at the expo will gather exhibitors from 30 countries and region with an aim to foster opportunities in investment partnership, particularly within the Guangdong-Hong Kong-Macao Greater Bay Area. The Envision Lot zone will exhibit inventions and research findings from around the world, while the Hong Kong Exporters Association and Palexpo, organiser of the International Exhibition of Inventions Geneva, are joining together to organise the first Asia Exhibition of Inventions Hong Kong.

In the age of big data, corporations are actively exploring cost-effective marketing strategies. The HKTDC and the Trade and Industry Department will co-organise a seminar series entitled “InnoTech for Branding”. Topics covered include smart inventory management, social media branding tricks and branding with blockchain. The seminars will help SMEs understand branding strategies, identify consumers, adjust business models and build brands.

SmartBiz Expo:

Free Admission.  For trade visitors aged 18 or above only. 

Date:     5-7/12/2017 (Wed – Fri)

Venue: Hong Kong Convention and Exhibition Centre

Opening hours: 5-6/12 (Wed-Thu) 9:30 – 18:00

7/12 (Fri)                           10:00- 18:00

Website: https://bit.ly/2PVIQGP

Enquiries:           (852) 1830 668

Concurrent event:  Hong Kong International Franchising Show 

Website: https://bit.ly/2BzI1uf

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